FREE DELIVERY ON ALL ORDERS OVER 1 TONNE • NOW SHIPPING TO VERY REMOTE CLIFF EDGES
THE ACME CO.EST. WHENEVER YOU NEED US.
THE WORLD’S MOST OPTIMISTIC MANUFACTURER

Big ideas.
Questionable
outcomes.

For the dreamers. The schemers. The people standing under something very heavy.

Find your next bad idea
Results may vary. Gravity usually doesn’t.
Wile E. Coyote leaning forward with a tired, scheming expression
QUALITYalmost
assured.
THE ACME CO.
WILE E. COYOTE — CHIEF FIELD TESTER. STILL OPTIMISTIC.
AMBITION INCLUDEDCOMMON SENSE SOLD SEPARATELYTESTED IN THEORYAMBITION INCLUDED
MAIL-ORDER MIRACLES

Tools for your
next spectacular failure.

Every great plan starts with the right equipment.
And absolutely no backup plan.

All prices include misplaced confidence. These are fictional products. Your wallet is safe.

A PROUD TRADITION OF “THIS SHOULD WORK”

Behind every
bad plan,
there’s Acme.

We believe no idea is too ambitious, no cliff too high, and no warning label too small.

From our very first anvil to our latest breakthrough in personal propulsion, we’ve helped generations of determined customers get closer to their goals. Sometimes at terminal velocity.

The Acme Co. RESEARCH, DEVELOPMENT & EXCUSES
99.9%Customer determination
0Lessons learned
∞Second chances ordered

Our products meet all applicable laws.
Except, occasionally, the laws of physics.

UNSOLICITED FIELD REPORTS

Our customers keep coming back.
We’re as surprised as you are.

★★★★★
“Arrived instantly. Worked briefly. Currently embedded in the canyon floor. Will order again.”
WILE E. COYOTE, SUPER GENIUS
Verified purchase · Falling Anvil
★★★★★
“The instructions said ‘point away from face’. Some clarity on whose face would have been useful.”
NAME WITHHELD BY LEGAL
Verified purchase · Rocket Skates
★★★★★
“Beep beep.”
AN EXTREMELY SATISFIED NON-CUSTOMER
Unverified review · Just passing through
AFTER-SALES, BEFORE THE NEXT EXPLOSION

Something went wrong?
How unexpected.

Our complaints department is standing by.
At a safe distance.

Wile E. Coyote, Acme’s long-suffering complaints adviser
Your adviser: Wile E. CoyoteExtensive first-hand experience.
Currently on impact leave.
Does the guarantee cover gravity?

Gravity is a third-party service. Please contact your planet directly.

Can I return a used product?

Absolutely. Please send all pieces in their original crater. Returns must be identifiable as the original product.

Where is my delivery?

Look up. If you see a small dark shape getting rapidly larger, your order is on schedule.

Are these real products?

No. The Acme Co. is a joke company and this is a fictional catalogue. Nothing here is available to purchase.

Catalogue demonstration only. No actual orders, no actual explosions.

COMPLAINTS DESK / TICKET #00000001

We’ve reviewed
your situation.

Wile E. Coyote has reviewed your case. As both our complaints adviser and most frequent complainant, he understands your situation.

His findings: the product was operating exactly as illustrated, approximately three seconds before things went wrong.

Recommended resolution: try the same plan again, with a bigger rocket.

This is a joke response. No complaint has been sent or stored.